A very unique marketing strategy for Vikram Bhatt’s Ghost

With the movie’s release not even a week away, the makers of Vikram Bhatt’s upcoming film Ghost are leaving no stones unturned to promote the film. The team has come up with a unique marketing strategy to spook audiences.

Beware a Ghost could pop up anywhere to scare the daylight out of you. The video showcases streams of people frightened when the Ghost appears from nowhere. Reactions from audiences are priceless, the activity which kick-started yesterday has already become an instant hit.

Check out audiences reaction: https://www.youtube.com/watch?v=9FD_ncBIo3E&feature=youtu.be

Keep your fingers crossed if you do not want to encounter this scary ghost in real.

With both the trailers being well received and the music becoming a tremendous hit across all platforms we can’t wait to watch the film

Ghost, a Vashu Bhagnani production, starring Sanaya Irani and Shivam Bhaargava, directed by Vikram Bhatt will release in cinemas on 18 October.